"Healthy Living Starts Here" is a rallying cry to get moving and to start celebrating the million different wins in living a healthier (and happier) lifestyle. Big or small, start somewhere and make your move.
This was by far my favorite shoot so far. The team was extremely engaged and we had lots of laughs on set. There were a ton of moving parts, sets, locations, and teams working on it and being on top of it as the Art Director was key. This shoot was extremely well received by leadership because it captured the variety of active lifestyles that our customers engage in and also in an inspiring and approachable way.
ART DIRECTION: Hua Conry | GRAPHIC DESIGN: Kelly Kurtz | WEB DESIGN: Chuck Brunelli | COPYWRITER: Pamela Curtis
PRODUCT & STUDIO CREW
PHOTO ART DIRECTOR: Hua Conry | PRODUCT PHOTOGRAPHER: Amy Schmutte | PRODUCT STYLIST: Elly Olson | SET PHOTOGRAPHER: Dione White | FASHION STYLIST: Harley Paleyo | PRODUCT/SET STYLIST: Kara Sacia & Lindy Luchtman | FOOD STYLIST: Sue Draheim | PRODUCER: Amy Erceg | MODEL BOOKER: Ashley Esselmann
LOCATION CREW
PHOTO ART DIRECTOR: Hua Conry | PHOTOGRAPHER: Dorian Caster | FASHION STYLIST: Melissa Reed | PROP STYLIST: Shannon Amos | MAKE-UP: Kendra Richards | HAIR: Carlos Ortiz | PRODUCTION COMPANY: Porkchop Production | ON-SITE PRODUCER: Jewely Bennett | KOHL’S PRODUCER: Amy Erceg | MODEL BOOKER: Ashley Esselmann